
Barbie is an iconic doll by Mattel that debuted in 1959. Since then, she has become a symbol of imagination, style, and limitless possibilities. For generations of children, she represents a world where you can be anything — doctor, pilot, scientist, model, or astronomer. An inseparable figure of the Barbie universe is Ken — her long-time partner and loyal companion in both adventures and fashion experiments. Together they form an iconic pair that has accompanied the childhoods of millions of kids around the world. Barbie products encourage creative play and the development of social skills. Through play, children create their own stories and learn empathy, cooperation, and self-expression. Intended for ages 3+, though Barbie also has a huge adult collector fan base. The brand continually evolves to reflect the real world — with diverse looks, skin tones, body types, and professions. Barbie and Ken are no longer just beautiful dolls, but characters that celebrate diversity, confidence, and the freedom to be yourself.